Be our next: Growth Marketing Manager (f/m/x)

  • Full-time

  • Permanent

  • Hamburg

ZEAL Network SE is an international, listed group of companies that has been creating exciting and entertaining lottery experiences for over 20 years. In Germany, we are the largest provider of online lotteries through our brands, LOTTO24 and Tipp24. In Spain we work with the second largest national lottery, ONCE. Through ZEAL Ventures, we are involved in exciting e-commerce start-ups such as Omaze and DAYMADE. We have 180+ employees from various countries who act independently and think in a visionary way. Our corporate culture is characterized by team spirit, empowerment, and high ambition. Together we have a clear goal: to encourage people to dream.

Justine Neumann

Junior Recruiting Manager [email protected]

Sounds interesting?

Great! We're looking forward to receiving your online application.

Apply now

What we offer

  • Work in a competent, interdisciplinary team, where you can actively contribute your knowledge and ideas
  • No micromanagement, but a lot of trust into your ability to deliver and perform
  • A yearly development budget of EUR 1,500,- for your personal development
  • Independent and innovative way of working and a believe real flexible work. As we work as a distributed team, you can choose to either work from the office or mainly remote (office attendance 1-2 times per quarter required)
  • Once a quarter a company event where we all get together and celebrate, as well as regular team events and small get-togethers
  • Challenging tasks and lots of fun!

Your tasks

  • Own the holistic marketing strategy for ZEAL’s Games portfolio on and (‘virtuelle Automatenspiele’: Instant wins/lotteries, scratch, slots but also social casino and potentially skill-based games)
  • Position LOTTO24’s games brand and create USPs
  • Steer all Customer Acquisition and retention measures related to games, targeting existing LOTTO24 and Tipp24 customers as well as external audiences
  • Design campaigns for our games, specifically tailored to lottery customers and external target audiences. Execute these in collaboration with our centralized marketing teams and/or external agencies
  • Own the marketing content creation for our games
  • Find new marketing channels and innovative marketing approaches hat work within the regulatory framework
  • Constantly analyze our marketing data, create insights, and translate these into action, e.g. funnel optimization, campaign optimization or product improvements

What you offer us

  • You are an marketing generalist with relevant working experience 
  • CRM and brand experience is a plus
  • Relevant experience in acquisition marketing for an iGaming operator in the German market would be a plus
  • Passion for games and solid knowledge of the games (competitor’s) landscape and products
  • Ability to understand and manage unit economics (g., CLV, cannibalization)
  • Entrepreneurial mindset, startup experience is a plus
  • Being open minded and able to think outside the box
  • Fluent English and German language skills

Apply now for:

Growth Marketing Manager (f/m/x)

max. 4 MB

Find our privacy policy here.


Feel free to contact our Recruiting Manager.

Justine Neumann

Junior Recruiting Manager [email protected]